LianLian Global Showcases Comprehensive Cross-Border Payment Solutions at ChinaJoy 2023

July 28, 2023

Shanghai, China

LianLian Global Showcases Comprehensive Cross-Border Payment Solutions at ChinaJoy 2023

On July 28, the 20th ChinaJoy in 2023 kicked off at the Shanghai New International Expo Center. As one of the most well-known and influential annual events in the global digital entertainment field, ChinaJoy covers multiple fields of digital entertainment such as games, animation, Dramas and Movie, Internet music, artificial intelligent entertainment software and hardware, and fully demonstrates the latest development achievements of the global digital entertainment industry. The event is an important platform to promote international industrial exchanges and cooperation in the field of global digital entertainment.LianLian Global, a brand of LianLian Digital, a global digital trade enabler, appeared at booth W4-B930 in this year's ChinaJoy BTOB exhibition area, fully displaying one-stop cross-border capital solutions, helping digital entertainment and other industry manufacturers to go overseas with ease and win the world.

In recent years, with the development of the mobile Internet and the popularization of smart phones, the digital entertainment industry represented by games, animation, e-sports, intelligent entertainment software and hardware has developed strongly, and has become a "hot spot" for many overseas practitioners. The "2022 Mobile Application Overseas Trend Insight White Paper" released by the data research organization iResearch once showed that China's entertainment apps (application software) have shown blowout revenue growth overseas, and tool apps have maintained a stable market share overseas.

However, application software also faces unavoidable pain points in the industry, and payment-related problems have plagued many application merchants: difficulty in opening overseas accounts, difficulty in managing capital positions, changeable application store policies, and lack of experience in the payment industry, which can lead to low channel response efficiency. In addition, since overseas companies often deal with variety of payment methods and payment currencies from different regions and users, complicated payment tool access methods and high exchange costs will also greatly reduce the company's operating efficiency and profits , affecting the long-term development of the enterprise.

In response to the multi-link, multi-dimensional, and multi-scenario payment needs of overseas merchants, LianLian Global has created a one-stop cross-border fund solution integrating collection, payment, exchange, and management. Operations such as payment, multi-channel fund distribution, and exchange can all be handled through a single management background, helping Chinese brands to go overseas with ease.

LianLian Global launched a cross-border payment collection service for Chinese game and application developers and publishers - LianLian App Collection, which currently supports AppStore, Google Play, Huawei App Gallery and other mainstream application markets, as well as Google AdSense\AdMob, Meta Audience Network, Unity Ads, Applovin, Pangle, Liftoff and other advertising monetization channels collect payments, providing efficient and convenient one-stop payment services for Chinese app developers and publishers.

In addition, for business scenarios such as game product trading platforms, animation production technical service fees, and game localization translation fees, LianLian Global provides a one-stop solution for cross-border fund receipts and payments, including foreign currency/RMB bank recharge and collection for domestic and foreign customers , supplier fund settlement, profit withdrawal to its domestic and overseas corporate accounts, and multiple fund flow directions run through the entire link of fund collection, payment, management, and exchange. In addition, it also supports global mainstream and local currency collection and payment in Southeast Asia, Latin America, and the Middle East, and can realize batch distribution with one click.

Leveraging robust cross-border collection and payment capabilities, combined with both domestic and international licensing qualifications, LianLian Global excels in handling complex financial scenarios throughout the supply chain. The company offers safe, compliant, efficient, and cost-effective payment solutions for customers in cross-border trade areas such as Logistics, Tourism, Overseas Studies, Human Resources, MCN, gaming, and virtual applications. LianLian's services not only help customers minimize costs and boost efficiency but also hasten the digital transformation of their businesses.

Overall, LianLian Global will continue to play the role of a cross-border trade comprehensive service enterprise, anchor the development of digital entertainment and other industries, innovate business models around industry needs, and continue to polish services and products, so that enterprises can stabilize their way to the sea and achieve long-term development.

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Organized by: Amazon Global Selling

‍In collaboration with: Peregrine Management International, LianLian Global

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